4th Form Pupils' Winning Challenge for Charity
In January Fourth Form pupils were busy working on an Enterprise Challenge during their PSHE sessions with the H.E. & Careers team. In small groups they were challenged to design, create and present a short film to be used for a social media campaign to raise awareness of a local charity of their choosing. The challenge, designed to develop and practise key ‘power skills’ like team working, time management, communication and research skills, organisation and planning, also gave an opportunity to gain an understanding of the impact of social media on them as a consumer, as well as how it is used by businesses as a marketing tool. It was also an opportunity for the students to enjoy learning some basic film making skills.
On Tuesday 28th January the pupils presented their films to a panel of judges consisting of Paul Winspear, (editor of the Bishop’s Stortford Independent Newspaper), Tanya Filer (locally based online marketer and strategist), Nicola Perring (entrepreneur, retail consultant and buying expert), our own Head of Marketing, Sarah Gowans, and Head of Media, Steve Baxter. The panel judged the short films on creativity, messaging, emotional impact and the overall quality of the films made.
All the films were fantastically put together, showing real creativity and demonstrating a good understanding of each charity's work and mission. But there could only be two winners, one for the boys and one for the girls. The winning team of boys (Luke G, Matthew F, James B, Harry R, Rory J, Oliver B and Max S) chose to support the Thirst Youth Café and their video captured the café’s mission and ethos while clearly showing how to donate directly to the charity to help them continue their good work.
The winning girls (Francesca B, Grace C, Imogen C, Eloise D, Jasmine P, Peggy S, Lola T and Lily Z) chose to support the Hummingbird Cancer Support Group, recognising that cancer has affected most of us and that this group provides a valuable support network for local cancer patients and their families.
The winners were awarded a certificate and a small prize, together with a £100 cheque for their chosen charity.